Scratch Off Cards Make the Big Leagues!

It's a Monday.  And Mercury is in retrograde.  What does this mean for the unsuspecting person trying to get into work?  If you're me, it apparently mean your alarm clock doesn't go off, you're a half hour late, you miss your morning coffee, AND you get stuck in traffic.  

Admittedly I wasn't off to the best start today.  However, on my frantic commute in I took a detour downtown to avoid being any later than I already was. What a great detour it turned out to be!  I saw this picture of LeBron James plastered on the building across from the Q.  It reminded me that basketball season is just around the corner.  woot woot  Growing up in Cleveland, Ohio and being raised on the Cavs since I was 10 years old, having James back for another season means a lot.  Major understatement there. The excitement he brings to Cleveland, the restaurants, hotels, and fans is unreal.  And if you're lucky enough to be at a game in the Q, it's deafening!

My morning commute to Scratch Off Works.  Not a bad view!

Kind of like the excitement custom scratch off promotions bring to an event, especially a sporting event!  (okay, this blog is about Starbucks and scratch offs, so you knew scratch off promotions were going to get worked in here somehow!)  :)

DETAILS:
Scratch off cards generate excitement, everyone knows this.  We've all gotten a card from McDonald's or a lottery card and hoped that when we scratched it off, we'd hit the big time.  Or even just win some free fries.  There's something about scratch off cards that make people happy and hopeful.  You have a chance to win something.  Something free.  You get to interact with a marketing piece on a personal level.  And possibly be rewarded by the company who gave you the card.  So you feel appreciated and valued as a customer.  When scratch offs are used by a sports organization as a group sales promotion, a fan appreciation day contest, or a retail store promotion, the fans love it.  And the promotion produces results.  Fast! 

Custom scratch off cards will increase ticket sales and attendance, boost your merchandise sales, attract new sponsorship advertising, sky rocket brand awareness for your team, and raise community awareness -- there is literally nothing that is more effective than a scratch off promotion.

Some custom scratch off cards used by sports teams.

HOW TO USE:
Scratch off cards are a fan favorite so why not give them away at your Fan Appreciation Day or a college alumni game?  Everyone who walks through your door on that particular game night receives a scratch off card!

Make every card a winner!  Involve your team's sponsors, ticket sales department, and vendors for the prizes.  Everything is donated.  Give away old merchandise, previous giveaways you still have in stock, and give away a lot of tickets!!  Buy one, get one free offers.  Or if you book a group event and buy at least 10 tickets, you get 10% off.  You can also have bar code discounts as prizes for redemption in your team store and sponsor's stores.

 

Even more scratch off promotions!

Scratch Off Works offers full design services (did I mention we have an award-winning design team?) and fast 1 week turnaround time for all scratch off printing.  We have worked with the NFL, NBA, NHL, AHL, and MLB - this type of contest is popular with every size team and stadium!

For more information how to get started with some custom scratch off printing for your team, please contact me personally.  I'd love to work with you!  info@scratchoffworks.com